Best Deal in Town
Assignment 24 – Venture Concept No 1 - Best Deal in Town Opportunity: There are roughly 120 million Americas age 18 to 44. Millions of those Americas enjoy going out to the bar on a Friday or Saturday night, and drink with their friends. However, this demographic is notorious for spending more money than they have. They want to save money, but feel the cost of taking the time and energy to find ways to reduce expenses, outweighs the benefits. Combing their lack of effort to save money and ambition to drink as much as they can, creates this opportunity. Several forces have allowed this opportunity to exist. The main opportunity is the introduction of the smartphone. It has allowed social media to thrive, online advertising to boom, and boosted our society into the next evolution of technology. Social media is the second force. Prior to social media TV ...